Halo 2's Master Chief conquers the desktop with Skinkers
Xbox, the videogame system from Microsoft, are using Skinkers technology to promote the eagerly awaited Halo 2.
06 September 2004
Desktop Master Chief will be available for download from both the official Xbox® website and Halo2.com. Microsoft® have also planned a banner ad campaign for the desktop agent to be rolled out across the web. Fans will be posted with regular news bulletins about the forthcoming game and can even pre-order Halo 2 from Master Chief's menu. Hints, tips, in-game footage and trailer videos, as well as exclusive competitions and offers will also be delivered to eager gamers. David Long, MD of Skinkers commented: "Skinkers is the perfect way to promote a major gaming event such as the release of Halo 2. Desktop Master Chief enables Xbox® to build a receptive, eager audience and increases anticipation by bringing a taster of the game direct to users' desktops".
About Skinkers
Skinkers is the market leader in enterprise communication management platforms. Our solutions ensure ShouldKnow information is delivered to audiences with visibility and impact. ShouldKnow information is important and useful information that audiences need to know e.g. service outages, corporate communications, breaking news etc. Audiences can select what type of ShouldKnow information they would like to receive and what device they would like it sent to (computers, handhelds and mobile phones). Skinkers technology is used by many of the world's leading brands.
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